The late Steve Jobs of Apple fame once said: “You’ve baked a really lovely cake, but then you’ve used dog sh*t for frosting.” The cake Steve referred to is your business. And the “poop” Steve referred to is the minimal attention some businesses give to the outer layers — those first points of contact your customers and prospects have with your business, especially your logo. This is not the place to scrimp and save. Your logo is the doorway to your brand. It’s your most iconic symbol representing your brand and the value it provides. Contact us to evaluate your logo or identity and get some better frosting for your lovely cake.